Elizabeth Petersen Chief Content Officer, Business Valuation Resources
9:15-10:00
Adding Value: What Matters the Most?
Dan Oswald CEO, Simplify Compliance
10:05-10:35
Company Culture and Business Model
Elizabeth Green
10:35-11:15
Networking Break & Meetups
11:15-11:55
Audience Development
Victoria
12:30-1:30
Lunch / Networking / Annual Meeting
1:30-1:45
Recognition Awards
1:45-2:25
AI
Jennifer Schivas CEO, 67 Bricks
2:30-3:00
Product Development
Dave Cella President, HCPro LLC
Ian Sheer
3:00-3:30
Networking Break & Meetups
3:30-4:00
Best Practices in Building Community and Engagement
TBD
4:05-4:30
Title: TBD
Ben Geller
4:35-5:05
Cocktail Reception
5:05-9:00
Dutch Treat Dinner
Tuesday, June 10
7:45-8:45
Networking Breakfast
8:45-9:00
Welcome Remarks
Stacey Bailey Vice President, Chartwell
Elizabeth Petersen Chief Content Officer, Business Valuation Resources
9:00-9:30
Live and Virtual Events
In-person and virtual events continue to grow, and this session will help you expand into events or increase the value of existing ones. Learn how to bring attendees, speakers and sponsors together and improve the value of your conferences while increasing revenue.
Tara Taffera Editorial Director, Business Management Daily
9:35-10:15
Conducting Successful Price Increase Tests and Roll Outs
In this session, you will learn about techniques for optimizing your subscription prices for new sales and renewals based on real world testing and data -- from planning, executing, measuring, adjusting, to rolling out new prices.
William (Bill) Dugan Director of Revenue Growth, EB Medicine
Dan Fink U.S. Managing Director, FT Specialist
10:20-10:50
B-to-B Publishing: Recruit, Retain and Reward
Recruiting: How do we promote B to B as a viable and rewarding career? How do we find the best people?
Retention: How do we upskill, and incentivize employees to stay at B-to-B companies and further their careers?
Reward: How do we reward the high performers through career growth opportunities, etc?
No matter the size of your company, learn the answers to these questions, and more in this dynamic session.
Supporting materials: While this will touch on some HR topics, it is not intended as an HR-focused session. But some small companies (mentioned above) may want some of these resources. Tara and Rafael are willing to put together supporting materials from their publications’ HR content to serve as supplemental resources for attendees to reference later..
Question for Industry Pulse survey: In one of these seminar meetings there was talk of some sort of Pulse of the Industry survey. If that happens, we would love it if a question along these lines could be included: Do you feel your company pays competitive salaries?
Kirsty Devine U.S. Head of HR for the Financial Times
10:55-11:00
Explanation on rountables
Stacey Bailey Vice President, Chartwell
Elizabeth Petersen Chief Content Officer, Business Valuation Resources
11:00-11:30
Networking Break & Meetups
11:30-12:15
Roundtables (2 rounds of 20 min)
12:20-12:45
Account Management or Customer Voice/Customer Acquisition
It's 10 p.m. Do you know where your audience is?
Relevance is a status that must be continually earned, and it is now (more than ever!) the path to revenue for publishers. In this session, Revmade’s Krystle Kopacz will help publishers understand how they can better understand their audiences and communities through a deliberate (and fun!) approach to using audience intelligence that delivers high impact results. In this session, you will see:
- Real-world examples of how audience data led to product, content and growth opportunities - A list of the types of questions you should be asking your data sources - The best way we’ve found to use data to drive planning and break down silos
Krystle Kopacz CEO, Revmade
1:00-1:55
Beyond Clicks: Crafting True Connections for Newsletter Success
In the competitive world of newsletter monetization, success hinges not just on subscriber numbers or click-through rates, but on cultivating authentic connections with your audience. In this engaging session, Martin Greif, President of SiteTuners and author of True Connections: Relationship Marketing in the Digital World, will share insights and strategies to elevate your newsletter's impact and profitability.
This talk will cover:
- The Psychology of Engagement**: Understand the elements that foster reader loyalty and how these translate into higher subscription retention and increased affiliate marketing success. - Personalization Strategies**: Discover innovative techniques to tailor your content, creating a sense of community that keeps readers coming back for more. - Data-Driven Optimization**: Learn how to leverage analytics to refine your newsletter's design, content, and calls-to-action for maximum engagement and conversion rates. - Balancing Monetization with Authenticity**: Explore how to effectively monetize your newsletter while delivering genuine value that resonates with your audience.
Join Martin Greif at the Renewed Conference 2025 for actionable insights that will help you forge deeper connections with your audience, ultimately driving revenue growth and establishing your newsletter as a trusted authority in your niche.
