Your commercial marketing strategy & action plan: Are you doing the right things to keep growing revenue from advertisers, sponsors and exhibitors?
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TIMINGS: Friday, July 25, 2025 at 09h00 - 10h00 ET / 14h00 - 15h00 BST
FORMAT: Presentation followed by Discussion / Q&A Session
HOST: Helen Coetzee, Co-founder & CEO - MPG
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Your commercial marketing strategy & action plan:
Are you doing the right things to keep growing revenue from advertisers, sponsors and exhibitors?
DESCRIPTION:
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Hear multiple case studies from MPG on how their proven, repeatable methodology has been used to grow revenue from advertisers, sponsors and exhibitors.
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Benchmark your current practices against best practice - work out what your team should start doing, do differently or stop doing. We’ll be running some live polls!
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Identify the biggest gaps in your approach and capabilities where you’re leaving money on the table.
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Share with your peers your learnings about what works and doesn’t work when it comes to investing in marketing to attract and keep more clients, increase average order values and shorten sales cycles.
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Ask your peers and MPG’s commercial marketing experts your burning questions about how to do better commercial marketing for better results.
