“On the Offense”: Combining Strategy – and Tactics – to Thrive in a Cyclical Market
TIMINGS: Thursday, September 12th, 2024 at 11am ET / 4pm BST
FORMAT: “On the Offense” – live interview with industry leaders – Register Here!
HOST: David Foster, Chair, BVR
SPEAKER: Greg Hart, President, PSMJ Resources, Inc
Join us Thursday, September 12th at 11am ET/ 4pm BST when Renewd’s exclusive On The Offense examines strategies for rapidly growing our specialized information and media companies during increased volatility.
We’ll welcome Renewd founding member Gregory Hart, President of PSMJ Resources, Inc., for Combining Strategy—and Tactics—To Thrive in a Cyclical Market. PSMJ has thrived as the leading management information provider in what is arguably the most market-sensitive segment of our entire economy: the architecture/engineering/construction profession.
Greg and PSMJ just had their best year ever, and it’s largely a result of rapid “tactical” responses to market changes coming out of COVID along with a number of other factors. So, we’ll share the very successful PSMJ case study, with a particular focus on:
- Accelerating new product development practices to create short-term revenue enhancement
- Avoiding the “race to the bottom” approach by keeping a constant focus on “value-based pricing”
- Adjusting the product mix (with new events, consulting, M&A advisory, research, data, news) based on market trends and opportunities
- Never losing sight of their core corporate principles and leveraging traditional publishing revenues while growing the top line significantly
- Scaling up Executive Networks (such as the PSMJ PRO community) based on a mature subscription business model
- Expanding their leadership team to build on the market-making work of industry-leading founders during periods of changing customer behaviors
- Staying lean with corporate governance, senior team cadence, and org and structure for faster response to market needs
- …and much more
Be a part of this month’s On the Offense, our exclusive strategy interview featuring Greg Hart. (Special Feature: Greg may have an insider update on how PSMJ’s flagship AEC THRIVE conference in Austin beginning September 25th is doing!) Join host David Foster for this month’s 45-minute essential strategy discussion: Combining Strategy—and Tactics—To Thrive in a Cyclical Market on Thursday, September 12th starting at 11am ET/ 4pm BST
Register Today
